Value
Forget the 'Tuesday 3pm secret fare drop' myth. Here's how airline pricing actually works, and how to use it.
Airlines change prices constantly, sometimes every 30 seconds, based on real-time demand. The 'best time to book' research that circulates online is mostly marketing from aggregator sites, not how revenue management actually works.
What DOES work: flexibility with dates (midweek departures, shoulder seasons), flexibility with airports (LAX vs. BUR vs. SNA), and willingness to accept one stop instead of nonstop. Our booking team can work through any of these levers for your specific trip.
Our specialists have access to unpublished fares in business and first class. Get a custom quote in minutes.